6 hours
2018-05-242018-06-23

Sr Trading Analyst - Social Trading

Target
Minneapolis, MN
  • Job Code
    1053600

Job Description


Sr Trading Analyst - Social Trading(Job Number:MAR000163)

Sr. Trading Analyst
 
 
 
About us:
 
Target is one of the world’s most recognized brands and one of America’s leading retailers.
Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.
A role with the Social Trading team is an opportunity to take an always-on, guest-centric approach to social media planning and activation in order to deliver on Target’s enterprise marketing objectives. This person must have the ability to take a data-driven approach to content, audiences, and media, with an eye toward technological advancements that will make Target first-to-market in the social media space.
Use your skills, experience and talents to be a part of groundbreaking thinking and visionary goals.  As a Senior Trading Analyst, Social Trading, you’ll take the lead as you… 
  • Deliver data-driven, results-oriented social media strategies that satisfy enterprise marketing goals
  • Manage a social channel budget to meet P&L goals
  • Activate and execute social media campaigns using social media platforms and third party activation tools
  • Oversee activation and execution of social media campaigns by agency teams
  • Lead channel and platform betas
  • Work with social media partners on guest experience, campaign management, engagement, and  analytics
  • Drive multi-channel social marketing ensuring a consistent, fluid and "on-brand" guest experience at the macro level across channels and internal/external sites. 
About you:
  • Bachelor degree required
  • 3-4 years of media planning/buying experience
  • Experience buying and trading media in real-time biddable marketplace, such as search, social, and/or programmatic
  • Track record of thinking strategically, delivering results and managing operations
  • Experience managing a P&L driven marketing/media budget (direct response)
  • Comfortable engaging with agile product development teams
  • Ability to solve problems creatively and effectively
  • Experience developing and executing content and media testing
  • Ability to collaborate and navigate the organization effectively
  • Strong analytical skills and data acumen
  • Strong verbal and written communication skills

Primary Location: United States-Minnesota-Minneapolis

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Sr Trading Analyst - Social Trading

Target
Minneapolis, MN

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Target
Minneapolis, MN

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