1+ months

Sr. Director Integrated Multichannel Strategies

Parsippany, NJ 07054
Company Info
Teva is a global pharmaceutical leader and the world's largest generic medicines producer, committed to improving health and increasing access to quality health solutions worldwide. Our employees are at the core of our success, with colleagues in over 80 countries delivering the world's largest medicine cabinet to 200 million people every day. We offer a uniquely diverse portfolio of products and solutions for patients and we've built a promising pipeline centered around our core therapeutic areas. We are continually developing patient-centric solutions and significantly growing both our generic and specialty medicines business through investment in research and development, marketing, business development and innovation. This is how we improve health and enable people to live better, healthier lives. Join us on our journey of growth!
Job Description

The COE Lead is responsible for the strategic leadership, operational oversight and management of the U.S. Multichannel Management COE. Working across the iMCM functions this individual provides strategic input and guidance on the effective and efficient operations of customer engagement channels as well as the utilization of marketing data to better inform strategic and tactical decisions. The COE Lead will be heavily focused on aligning leaders within and across the branded and generic businesses on the deployment, utilization and continuous evolution of Tevas integrated multichannel management capabilities.

 

Qualifications

-Partners with relevant Business, IT and Support Function stakeholders to define and implement the future state of integrated multichannel management and drive the ongoing evolution of Tevas integrated multichannel ecosystem
-Works to increase awareness of iMCM capabilities and collaborates across functions including executive leadership and senior marketing to drive adoption of iMCM COE capabilities
-Quantifies financial impact of iMCM projects on Teva including costs and ROI
-Works to maximize effectiveness on iMCM and brand marketing spend
-Provides leadership and direction to identify and enable new customer engagement capabilities and go to market services
-Accountable for continually evolving the future state roadmap for the iMCM COE and ensuring that the roadmap is aligned to Tevas business priorities and needs
-Continually evaluates the trends, benchmarks, and differentiated customer engagement strategies and evaluates applicability to Teva brands and cross-functional teams.
-Oversees the identification, prioritization, and implementation of new innovative iMCM capabilities, customer engagement platforms, and existing capability enhancements ensuring appropriate staffing and budget allocations
-Provides oversight on the development of iMCM standards and best practices ensuring guidelines are in place for all stakeholders

Function
Marketing
Sub Function
Marketing
Reports To
In process of validation
Tevas Equal Employment Opportunity Commitment
Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's global policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, sexual orientation, gender identity or expression, ancestry, veteran status, national or ethnic origin or any other legally recognized status entitled to protection under applicable laws.

Categories

Posted: 2019-10-21 Expires: 2019-12-31

Join us at the forefront of pharmaceutical research and production. With state-of-the-art facilities, highly skilled colleagues, and a high-powered organizational culture, Teva offers you countless possibilities to make a real difference in people's lives and add value to your career.

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Sr. Director Integrated Multichannel Strategies

Teva Pharmaceuticals
Parsippany, NJ 07054

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast