7 days old

Sr. Dir, Programming & Merchandising

Discovery Inc.
New York, NY 10001
  • Job Code
    117916782
Discovery Inc.


Sr. Dir, Programming & Merchandising

US-NY-New York City

Job ID: 25900
Type: Company Employee Full-Time
# of Openings: 1
Category: Direct to Consumer
US-NY-New York City

Overview

About Us

Discovery's Digital group is a well-funded start-up within Discovery Communications. We are fast, nimble and have fun developing new, innovative and immersive digital content for eighteen iconic brands, including Discovery Channel, HGTV, TLC, Food Network, Investigation Discovery, OWN and Animal Planet.

We are a small but mighty team working at the crossroads of technology and entertainment. As content creators in the digital space, we’re building on the Discovery legacy by using technology to evolve the viewing experience… telling better, more engaging stories to millions of viewers across digital experiences every day.

What’s in it for you?
This is an incredibly exciting time to join the digital business. As the Sr. Director, Programming & Merchandising, you will play a key role in the evolution and success of Discovery’s TV Everywhere and Direct-to-Consumer (DTC) business.

You will be responsible for programming, publishing and merchandising content in Discovery’s TV Everywhere and Direct-To-Consumer experiences. Under the direction of the VP, you will be responsible for collaborating with and supporting specific networks and creating editorial strategies, events & packages meant to drive engagement and awareness.

You will have a strong understanding of the Digital audience to expose the right content at the right time for consumers to enjoy and come back for more. You will work closely with network programming and social teams as well as both network and digital marketing and analytics teams to ensure that our TVE platforms extend the brands while providing a viewing experience that delights users.

About You:
• Highly creative and strategic leader with the ability to create and execute high-value, high-engagement programming packages within a deadline-driven environment.
• Leads with customer-centric mindset, balancing the need and desire to create innovative network/personality/show-centric experiences with the mission to streamline the business and focus on sellable solutions.
• Passionate about developing and leading a team; constantly helping to drive an engaging, motivating, and forward-thinking work environment.
• Ability to work within strict & fluid content parameters and still create must-see packages.



Responsibilities

1. Lead team of content producers in efforts around multi-network presentations, initiatives and packaging.
2. Develop and execute network-specific programming strategies for content based on revenue and other KPIs including viewers and minutes-watched.
3. Partner with VP on long-term network planning to determine schedule direction and needs.
4. Manage publishing of videos using web-based CMS in a deadline driven environment.
5. Oversee development and research of network-specific, or cross-network TVE stunts and events.
6. Collaborate closely with internal teams, including Programming, Marketing, Digital, TV Production, Press, Ad Sales, Distribution, Product & Design and Research. Ensure alignment across key stakeholders through socializing TVE mission and goals.
7. Coordinate with On-Air, Digital, and Social teams on the development and implementation of promotional strategies and commitments.
8. Partner closely with Ad Sales and Marketing teams to maximize revenue opportunities and develop new, unique sponsorship & promotional packages.
9. Evaluate & explain performance across networks on a daily basis, recommending and/or directly implementing changes when appropriate.
10. Delivers internal and external business & programming presentations.
11. Maintain awareness of and leverage the latest TVE and DTC products and programming strategies to maintain high level of content/experience that keeps pace with audience expectations -- ensuring that our offerings are living or heading where the audience will eventually be.



Qualifications

* 10+ years of digital programming experience, with 7+ years in a management role
* Deep expertise in content curation, content mix development
* Excellent headline writing skills and proficiency with MS Office suite, online tracking/reporting tools (Google Analytics), online content management and publishing systems, and Photoshop
* Strong analytical skills, with the ability to interpret data and make data-driven decisions
* Ability to work simultaneously on multiple projects and priorities
* Openness to criticism and rapid product evolution; able to navigate in a deadline-driven environment with flexibility and agility
* Strategic thinker with a deep business acumen
* Savvy in working with executive-level stakeholders
* Bachelor’s degree in New Media, Journalism, Communication or related field
* Must have the legal right to work in the United States

New York City, New York, NYC, NY

Discovery Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information.

EEO is the Law

Pay Transparency Policy Statement

If you are an individual with a disability and need an accommodation during the application process, please send an email request to HR@discovery.com.

PI117916782

<b>Discovery Inc.</b><br/><br/><br/><b>Sr. Dir, Programming & Merchandising</b><br/><br/>US-NY-New York City<br/><br/><b>Job ID:</b> 25900<br/><b>Type:</b> Company Employee Full-Time<br/><b># of Openings:</b> 1<br/><b>Category:</b> Direct to Consumer<br/>US-NY-New York City<br/><br/><b>Overview</b><br/><br/><p style="margin: 0px;"><strong>About Us</strong></p><p style="margin: 0px;">Discovery's Digital group is a well-funded start-up within Discovery Communications. We are fast, nimble and have fun developing new, innovative and immersive digital content for eighteen iconic brands, including Discovery Channel, HGTV, TLC, Food Network, Investigation Discovery, OWN and Animal Planet.</p><p style="margin: 0px;"> </p><p style="margin: 0px;">We are a small but mighty team working at the crossroads of technology and entertainment. As content creators in the digital space, were building on the Discovery legacy by using technology to evolve the viewing experience telling better, more engaging stories to millions of viewers across digital experiences every day.</p><p style="margin: 0px;"> </p><p style="margin: 0px;"><strong>Whats in it for you?</strong><br />This is an incredibly exciting time to join the digital business. As the Sr. Director, Programming & Merchandising, you will play a key role in the evolution and success of Discoverys TV Everywhere and Direct-to-Consumer (DTC) business.<br /><br />You will be responsible for programming, publishing and merchandising content in Discoverys TV Everywhere and Direct-To-Consumer experiences. Under the direction of the VP, you will be responsible for collaborating with and supporting specific networks and creating editorial strategies, events & packages meant to drive engagement and awareness.</p><p style="margin: 0px;">You will have a strong understanding of the Digital audience to expose the right content at the right time for consumers to enjoy and come back for more. You will work closely with network programming and social teams as well as both network and digital marketing and analytics teams to ensure that our TVE platforms extend the brands while providing a viewing experience that delights users.</p><p style="margin: 0px;"> </p><p style="margin: 0px;"><strong>About You:</strong><br /> Highly creative and strategic leader with the ability to create and execute high-value, high-engagement programming packages within a deadline-driven environment.<br /> Leads with customer-centric mindset, balancing the need and desire to create innovative network/personality/show-centric experiences with the mission to streamline the business and focus on sellable solutions. <br /> Passionate about developing and leading a team; constantly helping to drive an engaging, motivating, and forward-thinking work environment.<br /> Ability to work within strict & fluid content parameters and still create must-see packages.</p><br/><br/><b>Responsibilities</b><br/><br/><p style="margin: 0px;">1. Lead team of content producers in efforts around multi-network presentations, initiatives and packaging.<br />2. Develop and execute network-specific programming strategies for content based on revenue and other KPIs including viewers and minutes-watched.<br />3. Partner with VP on long-term network planning to determine schedule direction and needs.<br />4. Manage publishing of videos using web-based CMS in a deadline driven environment.<br />5. Oversee development and research of network-specific, or cross-network TVE stunts and events.<br />6. Collaborate closely with internal teams, including Programming, Marketing, Digital, TV Production, Press, Ad Sales, Distribution, Product & Design and Research. Ensure alignment across key stakeholders through socializing TVE mission and goals.<br />7. Coordinate with On-Air, Digital, and Social teams on the development and implementation of promotional strategies and commitments.<br />8. Partner closely with Ad Sales and Marketing teams to maximize revenue opportunities and develop new, unique sponsorship & promotional packages. <br />9. Evaluate & explain performance across networks on a daily basis, recommending and/or directly implementing changes when appropriate. <br />10. Delivers internal and external business & programming presentations.<br />11. Maintain awareness of and leverage the latest TVE and DTC products and programming strategies to maintain high level of content/experience that keeps pace with audience expectations -- ensuring that our offerings are living or heading where the audience will eventually be.</p><br/><br/><b>Qualifications</b><br/><br/><p style="margin: 0px;">* 10+ years of digital programming experience, with 7+ years in a management role<br />* Deep expertise in content curation, content mix development<br />* Excellent headline writing skills and proficiency with MS Office suite, online tracking/reporting tools (Google Analytics), online content management and publishing systems, and Photoshop<br />* Strong analytical skills, with the ability to interpret data and make data-driven decisions<br />* Ability to work simultaneously on multiple projects and priorities<br />* Openness to criticism and rapid product evolution; able to navigate in a deadline-driven environment with flexibility and agility<br />* Strategic thinker with a deep business acumen <br />* Savvy in working with executive-level stakeholders <br />* Bachelors degree in New Media, Journalism, Communication or related field<br />* Must have the legal right to work in the United States</p><p style="margin: 0px;"><span style="color: #ffffff;">New York City, New York, NYC, NY</span></p>Discovery Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information. <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=581131&hashed=1619517695">EEO is the Law</a> <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=588767&hashed=2014725565">Pay Transparency Policy Statement</a><br><br> If you are an individual with a disability and need an accommodation during the application process, please send an email request to HR@discovery.com. <img src="https://analytics.click2apply.net/v/Z4VYrBF1KkM6hxqmImVLE"> <p>PI117916782</p>

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Posted: 2020-02-09 Expires: 2020-03-11

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Sr. Dir, Programming & Merchandising

Discovery Inc.
New York, NY 10001

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