2 days old

Product Manager, Web & eCommerce

LogMein
Boston, MA 02109

Job Description

Reporting to the Senior Manager, Web & eCommerce, you will be responsible for driving best in class user experiences, eCommerce flows, and web optimizations that increase conversion to drive incremental revenue. You thrive in a fast-paced environment with rapid experimentation which includes flexing your online conversion muscle and working toidentify and scale wins across sites.

Responsibilities

  • Work closely with Senior Manager, Web & eCommerce to understand overall business strategies that will be the anchor to develop key web initiatives to move the eCommerce business forward

  • Manage the user experience of our web properties including site navigation, content development, checkout funnel and promotional campaigns

  • Partner with the Forecasting team to review and manage performance indicators that will identify areas of opportunity to drive revenue within Web & eCommerce

  • Manage all aspects of web analytics insights, and communicate relevant information to team members, executive leadership and cross-functional partners

  • Be an advocate for the Customer, and gather qualitative feedback and insights to inform best in class UX Design

  • Work closely with go-to-market teams to identify and drive web, landing page and additional digital optimizations to improve conversion rates

  • Be a key member of the Scrum team as a Product owner to write and prioritize user stories that further improve the eCommerce experience; participate in all scrum ceremonies

  • Develop and effectively prioritize the product backlog according to the product roadmap and strategic business initiatives

  • Serve as an industry expert and maintain deep knowledge of the evolving technology landscape and our competition

  • Develop, maintain and evolve the A/B testing calendar, as well as improve and set the direction for the web product

  • Collaborate with Creative and Brand to develop, maintain and test/learn best-in-class content on web sites

Requirements

  • 8+ years of experience working in B2C and B2B web marketing, eCommerce and SaaS environments.

  • Excellent communication and collaboration skills, with the ability to build effective relationships with stakeholders across organizational levels

  • A team player with energy and enthusiasm and a high tolerance for change

  • Desire to manage multiple, varied priorities with a proactive lens and operating with a sense of urgency

  • Demonstrated knowledge of website technology and development, and well versed in analytics tool such as Google Analytics, Adobe Analytics, Clicktale, as well as online research tools like Usertesting.com, Usability hub etc.

  • Experience working in an Agile, specifically Scrum, environment

  • Proven track-record of accountability, both within your responsibilities and the broader company

  • Solution oriented, creative problem solver with a positive, can-do attitude


At LogMeIn, Inc., we build category-defining products that unlock the potential of the modern workforce, makingit possible for millions of people and businesses around the globe dotheirbest work, whenever, however, andmost importantly,wherever.Were a pioneer in remote work technology and a driving force behind todays work-from-anywhere movement, and have become one of the worlds largest SaaS companies with tens of millions of active users, more than 3,500 global employees, over $1.2 billion in annual revenue and more than 2 million customers worldwide who use our software as an essential part of their daily lives.Were headquartered in Boston, Massachusetts with additional locations in North America, South America, Europe, Asia and Australia.

Categories

Posted: 2020-09-16 Expires: 2020-10-16

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Product Manager, Web & eCommerce

LogMein
Boston, MA 02109

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