28 days old

Communications Manager

Amherst College
Amherst, MA 01002
  • Job Code
    123997872


Amherst College invites applications for the position of Communications Manager at the Emily Dickinson Museum. The Communications Manager is a full time, year-round position, job group and level PT-3. Given Amherst's distinction as one of the most diverse liberal arts colleges in the country, the successful candidate will demonstrate the ways in which they bring value to and will work towards supporting a broadly diverse community.

The Communications Manager will develop, implement, and manage coordinated strategies for a comprehensive communications and marketing program to effectively promote the Emily Dickinson Museum and its mission to a broad and diverse audience. The Communications Manager will serve as the team's creative thinker and internal consultant on communications and marketing strategy, acting as a proactive subject matter expert and developing team guidelines, and will serve as the Museum's liaison to the Museums10 Marketing Committee.

Summary of Principal Duties and Responsibilities:

Communications
  • Create a cohesive suite of materials, including print and digital publications (e.g., brochures, annual reports, flyers, newsletters, fundraising materials) that represent and position the Museum in accordance with its strategic goals and most critical audiences.
  • Use a wide range of media including email, social media, web, photography, radio, video, and print to ensure that all media are appropriately utilized and coordinated with Museum programming.
  • Regularly write, design, edit, and coordinate production and delivery of high-quality communication materials to diverse and varied audiences through a variety of means.
  • Manage the Museum's website.
  • Periodically, represent the Museum at public programs to generate publicity and represent the organization as needed.

Marketing and Strategy
  • Evaluate existing print and electronic materials and redesign or create new materials to meet changing needs and appeal to a broad and diverse audience.
  • Analyze paid advertising opportunities and make the most effective use of budget resources to achieve the broadest impact with ad buys and trades.
  • Continuously research, test, and propose new ideas for media engagement and on-site communications that will enhance brand awareness and reach new constituencies.
  • Measure and organize on-site audience data, website, and social media analytics and report on the effectiveness of communication campaigns and advertising. Suggest ways to continuously improve and implement new strategies.
  • Actively manage data collected from constituent outreach to support and communicate the Emily Dickinson Museum mission.

QUALIFICATIONS

Required:
  • Bachelor's degree in a related field.
  • 2 years of related experience.
  • Strong project management, time management, and organizational skills.
  • Knowledge of website management and analytics and email best practices.
  • Demonstrated experience managing web and social platforms and in media relations.
  • Understanding of marketing and communicating to diverse audiences.
  • Exceptional written and verbal communication, and interpersonal skills.
  • Commitment to working with a diverse and inclusive community.
  • Ability to lead change and maximize team contributions.
  • Proficiency with ConstantContact, WordPress, MS Office, HTML and Adobe products, and graphic design tools.

Preferred:
  • Experience working in a museum environment.
APPLICATION INSTRUCTIONS

Interested candidates are asked to submit a cover letter, resume, and the names and contact information (email and/or telephone numbers) for three professional references. Review of applications will begin immediately and will continue until the position is filled.
ABOUT AMHERST COLLEGE
Amherst College, one of the premier liberal arts colleges in the nation, is located in Amherst, Massachusetts, a town of approximately 35,000 residents in the western part of the state. The college's community is composed of about 1,800 students from 48 states, plus Washington, D.C., Puerto Rico and 54 countries around the world, and about 1,000 staff and faculty. The college's scenic 1,000-acre campus includes a 500-acre wildlife sanctuary and the Book & Plow Farm ; three museums: Emily Dickinson Museum , Beneski Museum of Natural History and Mead Art Museum ; and multiple educational and cultural venues and resources through the Five College Consortium. The town of Amherst offers an amazing variety of coffee shops, restaurants and entertainment, and a very active outdoor life. Our vibrant campus, diverse community and beautiful surrounding, makes Amherst College and the Town of Amherst the perfect place to work, learn and live!



PI123997872

Categories

Posted: 2020-09-24 Expires: 2020-10-25

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Communications Manager

Amherst College
Amherst, MA 01002

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast